From my experience, value-based pricing is one of the most often used, yet least understood concepts in product management. While deceptively simple on the surface, most product managers have trouble turning it into something concrete. Sure it makes sense that a good product should provide value to the customer, but trying to get a handle [...]
In this economy, you spend so much time trying to find and land a Product Management position. So what happens when you get an opportunity? How should you decide if you are going to take a job or not? There are a few factors that we consider when we look at a possible position.
Respect: When [...]
Thanks for all your comments on our Product Manager Wanted post. This topic really struck a cord with the product management community – in fact, the good folks over at Pragmatic Marketing are including it as part of their monthly newsletter. With new articles for technology product managers and marketers each month, it’s definitely worth [...]
Human Resource professionals know that a well-oiled product management organization improves the chances of success for new products while increasing the long-term profitability of existing products. But let’s face it: HR is handed a tall order when asked to recruit for product management positions.
One of the biggest challenges I’ve faced as a product manager is attempting to arrive at a consensus when identifying what enhancements, bug fixes and other development items should be included in the product roadmap. Perhaps you, too, will identify with a few of the themes in this *mostly* fictional dramatization…
Bob, a product manager at [...]