Posts Tagged ‘new product’

Product Managers Must Feel The Pain

Customer pain points are a good way to start an investigation about new products or even a major feature of your new release. Granted, and to paraphrase Henry Ford, customers familiar with horses won’t think to ask you about a car, but it is a starting point.
The sales force is an invaluable source of information [...]

Thank You For This Great New Product Idea. Now What?

It is a well-known fact that new ideas come from your customers, partners, analysts, competitors and other industry influencers. Like it or not, your company looks upon the product management organization to organize these ideas.
But how can a very busy product manager transform the “idea machine” into a fast, fair and simple, yet transparent process?
Remember [...]

Are You Barking Up the Wrong Tree?

One of the challenges facing product managers is the difficulty balancing daily crisis and strategic work, which often results in the strategic taking a back seat. However, product managers have a unique opportunity to add value when a crisis is presented to them by ensuring that the problem is properly defined. All you need is [...]

Bullet-Proof your Business Case in less than 8 hours

In a previous post, I presented a method that product managers can use to integrate the stakeholders’ inputs into their business case, rapidly assess their impact on specific goals and, as a result, increase everyone’s confidence in the quality of the decision regarding the business case.
In the same post I then made the claim that [...]

A GPS for Product Roadmaps

One of the biggest challenges I’ve faced as a product manager is attempting to arrive at a consensus when identifying what enhancements, bug fixes and other development items should be included in the product roadmap. Perhaps you, too, will identify with a few of the themes in this *mostly* fictional dramatization…
Bob, a product manager at [...]